Sales & Customer Success

Pricing Objection Handling Talk Track AI Prompt

Pricing objections can derail a strong deal fast. You hear “too expensive” and your reply comes out vague. Then the call drifts, and momentum drops.

A strong prompt fixes that. It forces you to share the deal context, your buyer, and the real constraints. Then AI can draft responses that sound like you and fit the moment.

AskSmarter.ai gets you there by asking the key questions you’d forget. You’ll capture pricing, competitors, proof points, and boundaries before you generate anything.

You’ll leave with a ready-to-use talk track that keeps the conversation moving and protects your price.

The transformation

Before — Vague prompt

Write me a script to handle pricing objections on a sales call.

After — Optimized prompt

You’re a B2B SaaS Account Executive. Create a pricing objection talk track for a live call.

Context: We sell workflow software at $18k/year. Buyer is an Operations Director at a 300-employee firm. They compare us to a $9k/year competitor. Our proof: 22% fewer support tickets in 60 days.

Deliver:

  1. 3 objections and responses (under 30 seconds each)
  2. Each response must include: empathy line, value anchor, proof point, and a closing question
  3. Add 2 red-line phrases we should avoid

Tone: calm, direct, helpful. No pressure.

Why this works

The vague prompt asks for “a script” and nothing else. That forces the AI to guess your buyer, pricing, and win reasons. You’ll get generic lines that don’t fit your deal.

The improved prompt works because it adds decision-ready context and a clear output structure:

  • Clarity: You specify the exact objection type: pricing pushback.
  • Context: You include price, buyer role, company size, competitor price, and a measurable result.
  • Structure: You demand 3 objections, short responses, and the same response pattern each time.
  • Tone: You set a calm, direct style that fits real calls.

AskSmarter.ai’s question flow pulls in these details on purpose. It asks who you sell to, what they compare you to, what proof you can cite, and what you won’t say. That upfront clarity helps AI produce responses you can use on the next call.

When to use this prompt

  • Account Executives in late-stage deals

    Build a consistent talk track before pricing calls with procurement or finance.

  • Sales Managers coaching reps

    Create a team-wide objection framework and use it in role plays and call reviews.

  • Customer Success Managers handling expansion

    Respond to upgrade price concerns without damaging trust or outcomes.

  • Founders selling the first 20 enterprise accounts

    Translate early customer results into tight, repeatable pricing responses.

Pro tips

  • 1

    Add your walk-away point so the talk track protects your margin.

  • 2

    Name the top 1-2 alternatives the buyer mentions so responses match their frame.

  • 3

    Include one strong metric and one short customer story so you can pivot fast.

  • 4

    Specify your next step goal, like “book a security review,” so each response drives action.

More sales & customer success examples

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Sales Demo Follow-Up Summary Email AI Prompt

Your turn

Build a prompt for your situation

This example shows the pattern. AskSmarter.ai guides you to create prompts tailored to your specific context, audience, and goals.