Analysis & Research

Pricing Sensitivity Analysis Report AI Prompt

Pricing decisions feel risky when you’re guessing. You have survey data, sales history, and competitor prices—but translating that into a clear recommendation is tough. Without a focused analysis, you risk overpricing, eroding volume, or leaving margin on the table.

A strong prompt can turn scattered inputs into a structured pricing sensitivity report with clear scenarios, visuals, and a data-backed recommendation. AskSmarter.ai guides you to include the right context—audience, data sources, constraints, and success criteria—so you get useful analysis on the first try.

Use the prompt below to analyze demand elasticity, model “what-if” scenarios, and present a recommendation leaders can act on. You’ll save time, align stakeholders, and reduce decision risk.

The transformation

Before — Vague prompt

Analyze our prices and tell me what we should charge.

After — Optimized prompt

You are a pricing analyst. Create a pricing sensitivity report for our B2B SaaS analytics tool.

  1. Context: ACV $12k, current plan $1,000/mo; churn 3.2%/mo; CAC $2,400; gross margin 82%; sales cycle 45 days; North America SMBs.
  2. Data: Last 12 months unit sales by price tiers ($700, $900, $1,100), competitor prices ($850–$1,050), survey WTP bins.
  3. Tasks:
    • Estimate price elasticity and revenue/margin at $800, $900, $1,000, $1,100, $1,200.
    • Model churn, LTV, CAC payback under each price.
    • Flag risks (discounting, volume drop) and assumptions.
  4. Output: Executive summary, table of scenarios, 2 charts, and a recommendation with rationale. Tone: concise, board-ready.

Why this works

The after prompt outperforms the vague request because it adds the structure and context analysts need to produce a decision-ready output.

  • Clarity: It defines the role (pricing analyst), the objective (pricing sensitivity report), and explicit tasks (elasticity, revenue/margin, LTV, CAC payback).
  • Context: It supplies concrete inputs—ACV, churn, CAC, margin, sales cycle, markets, historical tiers, competitor prices, and survey WTP—so the analysis reflects your business reality.
  • Structure: It specifies scenarios ($800–$1,200), output format (summary, table, charts, recommendation), and risk/assumption handling. This creates consistent deliverables stakeholders expect.
  • Tone and audience: “Concise, board-ready” calibrates depth and language for executive readers.

AskSmarter.ai gets you here by asking targeted questions about your product, pricing history, customer segments, unit economics, and decision criteria. That Q&A captures missing pieces users often skip, so the generated prompt produces focused models, apples-to-apples scenarios, and a clear recommendation you can present with confidence.

When to use this prompt

  • Marketing Managers

    Quantify how a price change could affect volume, CAC payback, and campaign ROI before a new offer rollout.

  • Product Managers

    Test pricing for a new tier or add-on, compare scenarios, and align cross-functional stakeholders on trade-offs.

  • Sales Leaders

    Assess discounting impact on margin and churn, then set guardrails backed by scenario analysis.

  • Finance Directors

    Estimate revenue, gross margin, and LTV sensitivity to price moves for quarterly planning and board updates.

  • Founders and CEOs

    Decide on a price increase with clear risk flags, assumptions, and an executive-ready recommendation.

Pro tips

  • 1

    Specify segments to compare elasticity by cohort (e.g., SMB vs mid-market) to reveal different sensitivities.

  • 2

    Include time horizon and data windows (e.g., last 12 months) to keep assumptions consistent.

  • 3

    Define success metrics upfront (e.g., maximize LTV/CAC while keeping churn under 4%).

  • 4

    List known constraints (billing model, discount policy, price thresholds) to avoid unrealistic recommendations.

More analysis & research examples

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Customer Churn Root Cause Analysis AI Prompt

Your turn

Build a prompt for your situation

This example shows the pattern. AskSmarter.ai guides you to create prompts tailored to your specific context, audience, and goals.